3 Ways Professional SEO Consultants Can Help You Grow Your Business

Understanding the need for an online presence is the first step in growing your business with the help of the Internet. However, it’s important to have a grasp of what goes into search engine optimization (or SEO), if you want your website to give you the results you’re after. That’s why it makes sense to work with professional seo consultants who understand what it takes to build a website that grows your business.

The problem most business owners face is that their time is limited. An SEO consultant offers you many services that are designed to build your individual brand and give your website a higher ranking in search engines.

Keywords

Keywords are the words people use when they’re searching for products or services in search engines. You might be able to come up with a long list of keywords that would work for your business. However, an SEO consultant can fine-tune your list according to what will be the most beneficial for attracting customers to your site. The more broad your keywords are, the more competition you have for them. Pin-pointing the right keywords is vital for success.

Content

The words that appear on your site are crucial to your website’s success. It’s important to use just the right amount of just the right keywords in order to see results. The recipe for great content is different for every business, and a professional will be able to guide you in the right direction. Not only is it important for your keywords to be present, it’s also important that your content is interesting, flows well, and engages your readers. Not everyone can write, and not everyone likes to write. An SEO expert fills in the gaps, so you don’t have to.

Change

It seems like Google finds ways to change the SEO “game” each year. These changes can be very stressful when you’re not on top of them, and when you’re not prepared for them to take effect. When you work with a professional SEO consultant, you no longer have to worry about Google’s new algorithms causing problems for your search engine rankings. Any changes that need to be made are handled for you, leaving you able to focus on your business and not on the newest Penguin or Panda update.

At JC Whelan LLC, we understand what it takes to create a website that builds your business. As professional SEO consultants, we’re always on top of the changes Google throws at us from time to time. We’d love the opportunity to discuss your needs with you; whether you need a brand new website, or you’d like to discuss the redesign of your old website, contact us to find out how we can help you grow.